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Corporate Strategy

Approx. 11 hours to complete

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Course Summary

This course covers the fundamentals and advanced concepts of corporate strategy. Students will learn how to analyze and develop strategies for different types of organizations, including for-profit, non-profit, and government organizations.

Key Learning Points

Learn how to develop and implement corporate strategies
Understand the different types of organizations and their unique challenges
Explore case studies and real-world examples to deepen your understanding

Learning Outcomes

Develop effective corporate strategies for different types of organizations
Analyze organizational challenges and opportunities
Apply strategic frameworks to real-world scenarios

Prerequisites or good to have knowledge before taking this course

Basic understanding of business concepts
Familiarity with organizational structures

Course Difficulty Level

Intermediate

Course Format

Online
Self-paced
Video lectures
Case studies

Similar Courses

Competitive Strategy
Strategic Management
Business Strategy

Related Education Paths

Notable People in This Field

Bishop William Lawrence University Professor
Kim B. Clark Professor of Business Administration

Related Books

Description

In this course you will learn how corporations create, capture, and maintain value, going beyond the management of a single line of business. It is thus a complement to (and should typically follow) a course on Business Strategy, which focuses on developing and sustaining competitive advantage for a single business unit. Here, you will be able to better understand and learn the tools to analyze and manage decisions from a corporate-level perspective, which emphasizes the management of multiple businesses and multiple stakeholders. Examples of such decisions include vertical integration, diversification, mergers and acquisitions, strategic alliances, international expansion, global strategy, corporate governance and corporate social responsibility.

You will: • Understand how corporations create and capture value as multi-business enterprises. • Learn tools and frameworks to assess choices regarding corporate scope, corporate transactions and global strategy. • Learn to analyze complex business situations and develop coherent corporate strategies. • Understand the role of corporate governance and stakeholder management in modern companies. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu.

Outline

Course Orientation
About Deepak Somaya
Learn on Your Terms
Syllabus
About the Discussion Forums
Glossary
Learn More About Flexible Learning Paths
Updating Your Profile
Social Media
Orientation Quiz

Module 1: Corporate Scope
Introduction: Corporate Scope
Vertical Scope Part 1
Vertical Scope Part 2
Horizontal Scope Part 1
Horizontal Scope Part 2
Horizontal Scope Part 3
Managing Integrated Firms
Like this course? Learn more with the iMBA! (optional)
Module 1 Overview
Module 1 Readings
Module 1 Graded Quiz

Module 2: Corporate Transactions
Introduction: Corporate Transactions
Mergers and Acquisitions Part 1
Mergers and Acquisitions Part 2
Mergers and Acquisitions Part 3
Divestitures
Strategic Alliances
A Portfolio View
Jamie Cleghorn Interview
Brett Conradt Interview
Disney Case
Disney Case Wrap Up
Module 2 Overview
Module 2 Readings
Module 2 Graded Quiz

Module 3: Global Strategy
Globalization
Foreign Market Entry Part 1
Foreign Market Entry Part 2
National Origins of Competitive Advantage
MNE Strategies
Module 3 Overview
Module 3 Readings
Module 3 Graded Quiz

Module 4: Stakeholders and Governance
Public Firms and Their Role in Society
Corporate Social Responsibility
Mechanisms of Corporate Governance
Recent Developments
Gies Online Programs
Module 4 Overview
Module 4 Readings
Congratulations!
Get Your Course Certificate
Module 4 Graded Quiz

Summary of User Reviews

Read reviews for the Corporate Strategy course on Coursera. Overall, the course receives high praise for its practical application and in-depth coverage of the subject matter. Many users appreciate the real-life examples used in the course. However, some users found the course to be too theoretical and lacking in interactivity.

Key Aspect Users Liked About This Course

Real-life examples used in the course

Pros from User Reviews

In-depth coverage of the subject matter
Practical application of concepts
Engaging and knowledgeable instructors
Clear and concise explanations
Great supplementary resources

Cons from User Reviews

Lacks interactivity and hands-on activities
Too theoretical for some users
Requires a significant time commitment
Some users found the course to be repetitive
Some users had technical issues with the platform

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