Customer Relationship Management: CUSTOMER EXPERIENCE
- 0.0
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Brief Introduction
CUSTOMER EXPERIENCE MANAGEMENTDescription
In this course you will be learning about CRM (Customer Relationship Management). I will be teaching you how to manage customer experience in order to cross sell and up sell using CRM features. You will gain a understanding on why CRM is needed and what CRM systems entails when building customer loyalty and improving customer life cycle. Lead conversions, contact conversions, sales conversions and closing rates will also be reviewed in this course.
Requirements
- Requirements
- No
Knowledge
- WHAT IS CRM
- WHY IS CRM NEEDED
- CRM
- CUSTOMER RELATIONSHIP MANAGMENT
- CUSTOMER EXPERIENCE MANAGMENT
- CROSS SELLING
- UP SELLING
- FEATURES OF CRM
- CRM SYSTEMS
- BUILDING CUSTOMER LOYALTY
- IMPROVING CUSTOMER LIFE CYCLE
- LEAD CONVERSION
- CONTACT CONVERSION
- SALES CONVERSION
- CLOSING RATE
- MARKETING PROCESS
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