Description
The capstone for the Global Challenges in Business specialization will provide a learning experience that integrates across all the courses within that specialization. It will involve analysis of a situation concerning an actual business with a view to work toward a global stakeholder engagement business plan for introduction of a new product. Students will analyze a situation taking the vantage point of a global company and develop a global stakeholder engagement plan for a specific geography (chosen by students’ region or country of residence, or other consideration).
Outline
- Module 1: Capstone Overview & Company Analysis
- Welcome and Course Overview
- Company Analysis
- Overview of Doublestar (Interviews with Executives)
- Doublestar Factory Tour
- Like this course? Learn more with the iMBA! (Optional)
- Syllabus
- About the Discussion Forums
- Module 1 Overview
- Client Information
- Tire Industry Reports
- Module 2 Country Selection
- Country Selection
- Doing Business in China
- Touring Qingdao
- Module 2 Overview
- Module 3 Customer Understanding
- Customer Understanding
- Module 3 Overview
- Module 4 Entry Strategy
- Entry Strategy
- Industry Insight
- Module 4 Overview
- Module 5 Corporate Responsibility
- Corporate Responsibility
- Module 5 Overview
- Module 6 Final Reflection
- Gies Online Programs
- Module 6 Overview
- Congratulations!
Summary of User Reviews
The Global Challenges for Business Capstone course on Coursera has received positive reviews from students. Many users found the course to be informative and engaging, with a focus on developing practical skills to address global challenges in the business world. Overall, the course has been highly recommended by students.Key Aspect Users Liked About This Course
The hands-on approach to problem-solving and case studies were highly praised by many students.Pros from User Reviews
- Informative and engaging course material
- Practical skills development
- Clear and concise instruction
- Hands-on approach to problem-solving
- Useful case studies
Cons from User Reviews
- Some students found the workload to be heavy
- Limited interaction with instructors
- Some technical issues with the online platform
- Limited feedback on assignments
- Some students found the course to be too broad in scope
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