How can your hotel recover business during pandemic covid-19
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Brief Introduction
How to regain your hotel business via hotel distribution, hotel operation management, social media, sales and marketingDescription
The challenges placed on the hotel industry by COVID-19 will have a deep and lasting impact. Travel will not return at once. It will take time for people to feel comfortable and safe leaving their homes once again. As a result, it’s essential that hoteliers and hospitality teams around the world learn to enhance their business models.
To help the hotel industry plan for recovery, we have produced this course, looking at the new trends and forces shaping hospitality. The insights provided in this course, including an extensive market research, will help you make thoughtful, data-driven decisions as you plan your course for recovery.
This course details how to evolve your current hotel practices to address the crisis:
The current situation
Communicate Before, During and After stay with the guest
Communicate with your team
Revenue Management - be flexible - adjust your policy
Revenue Management - Stay Calm - watch your pricing
Build a variety of promotions
Leisure clients expectations
Focus on leisure and domestic travel
Learn from similar crisis
Setting up your sales team for success
Update key materials
Check your data
Create new markets
Drive bookings with remarketing, Expedia travel ads, Google Ads and Meta Search
Keep the cashflow going
Pay attention towards trending on social media
Optimise your Booking and Expedia Profile
Planning for hotel operations (front of house, food and beverage, guest room, housekeeping)
If you need any assistance, feel free to message in the QnA section.
Requirements
- Requirements
- Basic understanding of hotel business