Course Summary
This course covers the essential elements of value chain analysis and how it can be used to create a competitive advantage. Students will learn how to identify and analyze value chain activities, improve efficiency and effectiveness, and implement strategies for achieving competitive advantage.Key Learning Points
- Learn the basics of value chain analysis and how it can be used to create a competitive advantage
- Understand how to identify and analyze value chain activities to improve efficiency and effectiveness
- Discover strategies for achieving competitive advantage through value chain management
Job Positions & Salaries of people who have taken this course might have
- Supply Chain Manager
- USA: $87,000
- India: ₹1,229,000
- Spain: €38,000
- Operations Manager
- USA: $76,000
- India: ₹1,088,000
- Spain: €33,000
- Logistics Coordinator
- USA: $45,000
- India: ₹637,000
- Spain: €20,000
Related Topics for further study
Learning Outcomes
- Understand the basics of value chain analysis
- Identify and analyze value chain activities
- Develop strategies for achieving competitive advantage through value chain management
Prerequisites or good to have knowledge before taking this course
- Basic knowledge of business operations
- Familiarity with management concepts
Course Difficulty Level
IntermediateCourse Format
- Online
- Self-paced
Similar Courses
- Operations Management
- Supply Chain Management
Related Education Paths
Related Books
Description
Have a look at our trailer for a brief introduction to this course: https://youtu.be/GADAgxTHjgE
Outline
- Module 1: Introduction
- Introduction
- Challenges and Trends
- Food Quality
- The Food Value Chain
- Lesson 1 - Introduction
- Trend in Agro-Food Value Chain
- Consumer Requirements
- Distribution of Value
- Module 2: Quality and Consumers
- Part 1: Quality and Consumer Value
- Part 2: Quality and Consumer Value
- Part 3: Quality and Consumer Value
- Part 1: Strategies for Value Creation
- Part 2: Strategies for Value Creation
- Part 1: Quality and Consumer Value
- Part 2: Quality and Consumer Value
- Part 3: Quality and Consumer Value
- Part 1: Strategies for Value Creation
- Part 2: Strategies for Value Creation
- Module 3: Market Research
- Part 1: Introduction to Market Research
- Part 2: Introduction to Market Research
- Data Types and Data Collection
- Part 1: Data Analysis
- Part 2: Data Analysis
- Part 3: Data Analysis
- Part 4: Data Analysis
- Part 1: Introduction to Market Research
- Part 2: Introduction to Market Research
- Data Types and Data Collection
- Part 1: Data Analysis
- Part 2: Data Analysis
- Part 3: Data Analysis
- Part 4: Data Analysis
- Module 4: Asymmetric Information about Quality
- Part 1: Asymmetric Information and Market Failures
- Part 2: Asymmetric Information and Market Failures
- Part 3: Asymmetric Information and Market Failures
- Part 4: Asymmetric Information and Market Failures
- Product Attributes and their Classification
- Part 1: Asymmetric Information and Market Failures
- Part 2: Asymmetric Information and Market Failures
- Part 3: Asymmetric Information and Market Failures
- Part 4: Asymmetric Information and Market Failures
- Product Attributes and their Classification
- Module 5: Food Labeling
- Part 1: Solving Market Failures
- Part 2: Solving Market Failures
- Part 1: Trust and Signaling
- Part 2: Trust and Signalling
- Part 1: Solving Market Failures
- Part 2: Solving Market Failures
- Part 1:Trust and Signaling
- Part 2: Trust and Signalling
- Module 6: Pricing Strategies and Implications
- Basic pricing strategies
- Psychological Pricing
- Retailer pricing behaviour
- Basic pricing strategies
- Psychological Pricing
- Retailer Pricing Behaviour with Implication to Farmers’ Welfare
- Module 7: Consumer Behavior and Brand Personality
- Consumer's purchasing process
- Consumer characteristics
- Segmentation, positioning, and brand personality
- Consumer’s purchasing process
- Consumer characteristics
- Segmentation, positioning, and brand personality
- Module 8: Geographical Indicators
- Part 1: Geographical Indications (GI): concept, relevance and protection
- Part 2: Geographical Indications (GI): concept, relevance and protection
- GIs and market efficiency
- Part 1: Geographical Indications (GI): concept, relevance and protection
- Part 2: Geographical Indications (GI): concept, relevance and protection
- GIs and market efficiency
- Module 9: Innovation and Quality
- Part 1: Definitions and Types of Innovation
- Part 2: Definitions and Types of Innovation
- Part 1: Models and Diffusion of Innovation
- Part 2: Models and Diffusion of Innovation
- Part 3: Models and Diffusion of Innovation
- Part 1: Drivers and Barriers of Innovation
- Part 2: Drivers and Barriers of Innovation
- Part 1: Definitions and Types of Innovation
- Part 2: Definitions and Types of Innovation
- Part 1: Models and Diffusion of Innovation
- Part 2: Models and Diffusion of Innovation
- Part 3: Models and Diffusion of Innovation
- Part 1: Drivers and Barriers of Innovation
- Part 2: Drivers and Barriers of Innovation
- Module 10: Corporate Social Responsibility in the Agro-Food Sector
- Part 1: Definition of Corporate Social Responsibilities and the “Corporate Social Performance Model”
- Part 2: Definition of Corporate Social Responsibilities and the “Corporate Social Performance Model”
- Part 1: Corporate Social Responsibilities in the Agro-food Sector
- Part 2: Corporate Social Responsibilities in the Agro-food Sector
- Part 1: CSR Study - Coca-Cola
- Part 2: CSR Study - Coca-Cola
- Part 1: Definition of Corporate Social Responsibilities and the “Corporate Social Performance Model”
- Part 2: Definition of Corporate Social Responsibilities and the “Corporate Social Performance Model”
- Part 1: Corporate Social Responsibilities in the Agro-food Sector
- Part 2: Corporate Social Responsibilities in the Agro-food Sector
- Part 1: CSR Study - Coca-Cola
- Part 2: CSR Study - Coca-Cola
- Module 11: Coordination in the Agro-food Value Chain
- Part 1: Introduction to Coordination
- Part 2: Introduction to Coordination
- Part 3: Introduction to Coordination
- Part 1: Contracts and the Incentive Problem
- Part 2: Contracts and the Incentive Problem
- Part 3: Contracts and the Incentive Problem
- Part 1: An Example
- Part 2: An Example
- Part 1: Introduction to Coordination
- Part 2: Introduction to Coordination
- Part 3: Introduction to Coordination
- Part 1: Contracts and the Incentive Problem
- Part 2: Contracts and the Incentive Problem
- Part 3: Contracts and the Incentive Problem
- Part 1: An Example
- Part 2: An Example
- Module 12: Coordination, Quality and Modern Retail
- Part 1: Modern Retail
- Part 2: Modern Retail
- Part 3: Modern Retail
- Part 1: Coordination in Modern Retail
- Part 2: Coordination in Modern Retail
- Part 3: Coordination in Modern Retail
- Part 1: Modern Retail
- Part 2: Modern Retail
- Part 3: Modern Retail
- Part 1: Coordination in Modern Retail
- Part 2: Coordination in Modern Retail
- Part 3: Coordination in Modern Retail
- Module 13: Industrial Standards
- Vertical Coordination and Transaction Costs
- Quality and Vertical Coordination
- What are Standards?
- Meta-standards and Meta-systems
- Part 1: Examples of Food Quality Standards
- Part 2: Examples of Food Quality Standards
- Vertical Coordination and Transaction Costs
- Quality and Vertical Coordination
- What are Standards?
- Meta-standards or Meta-systems
- Part 1: Examples of Food Quality Standards
- Part 2: Examples of Food Quality Standards
- Final Exam
- FINAL EXAM
Summary of User Reviews
Key Aspect Users Liked About This Course
real-world examples and case studiesPros from User Reviews
- practical and applicable to different industries
- well-structured course materials
- engaging and knowledgeable instructors
- flexible learning schedule
- interactive quizzes and assignments
Cons from User Reviews
- some technical difficulties with the platform
- lack of personalized feedback on assignments
- too much focus on theory and not enough on practice
- limited interaction with other students
- some modules felt repetitive
Hannes Lang
4.5 Raiting
The Economics of Agro-Food Value Chains
- 4.5
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Have a look at our trailer for a brief introduction to this course: https://youtu. be/GADAgxTHjgE Some of the topics of this course are:...
