Search result for Digital Advertising Online Courses & Certifications
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Introduction to the Digital Advertising Landscape
by Chris J. Vargo , Harsha Gangadharbatla- 4.5
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Approx. 14 hours to complete
The digital advertising landscape is complex. This course covers the major forms of digital advertising, from basic display ads to search to cutting-edge programmatic advertising concepts. In all, this course leaves students with an understanding of digital advertising in its various forms, and how to strategically identify digital advertising opportunities. Seven things you should know about digital advertising this year...
Digital Advertising Strategy and Marketing Media Plan
by Maria Bulatova- 4
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1 hour on-demand video
Design a digital marketing plan and modify it to suit your specific company needs Build the Digital Advertising Strategy Apply a selection process to digital marketing channels, in order to select the ideal marketing mix digital marketing digital marketing strategy digital planning Digital campaign objectives and KPIs Advertising Strategy PPC Advertising Digital Advertising...
$11.99
Digital Advertising and Marketing 101: The Complete Guide
by Ben Silverstein- 4.4
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1.5 hours on-demand video
According to recent trends by Statista, the digital advertising industry is on pace to be worth over $330B a year by 2021. A complete understanding of the different types of digital ads, how they're bought, how much they costs, how they're targeting and how to go about creating your own digital advertising campaign....
$20.99
Introduction to Programmatic Advertising - Digital Marketing
by Ben Silverstein- 4.5
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1 hour on-demand video
My classes on digital advertising have received hundreds of 5 star reviews from seasoned media professionals, to recent college grads. In this introductory level course, designed for those with an intermediate understanding of the digital marketing space, I'll explain exactly what programmatic advertising actually is, and how it's executed. Define Digital Advertising - What is considered digital advertising...
$17.99
Introduction to Programmatic Advertising
by Rohit Uttamchandani- 4.4
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2.5 hours on-demand video
Programmatic advertising is growing at a rapid pace! Going by the Zenith Media programmatic marketing forecast, published in November 2018, about 65 percent of digital media spends in 2019 will be programmatic. Digital Advertising Auction Fundamentals The early days of Digital Advertising The evolution of Digital Advertising Learn the fundamentals of digital and programmatic advertising auctions...
$16.99
Digital Advertising and Marketing 201: Top Topic & Trends
by Ben Silverstein- 4.5
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2 hours on-demand video
Advanced Digital Marketing Course | Header Bidding, Fraud/Viewability, Big Data, Programmatic, Mobile Advertising & more Then Digital Advertising & Marketing 201 is for you! What The Future of Digital Advertising Looks Like: Nearly every day there is a new product, company, or trend affecting the advertising world. Digital Advertising & Marketing 101...
$19.99
Become a Digital Marketing Advertising Specialist
by Robin & Jesper- 4.4
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28.5 hours on-demand video
Let's Build a Successful Digital Marketing Advertising Strategy Together, Step by Step! In the Become a Digital Marketing Advertising Specialist Course you'll learn to create effective ads for your business & career to grow, on the 8 biggest platforms online. Work as a successful Digital Advertising Freelancer. Business Owners Who Want to Use Digital Advertising to Grow their Business....
$13.99
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Online Advertising & Social Media
by Wendy Moe , Lauren Rhue , Yogesh Joshi- 0.0
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4 Weeks
Learn how to develop Online Advertising Ecosystems complete with Social Media/Social Network and Media Big Data analysis for better decision making in all forms of outreach. Be prepared to plan and allocate resources to the advertising that creates an impact. This course is part of Maryland Smith’s Digital Marketing Professional Certificate. 1 Online Advertising Ecosystems...
$499
Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
by Eda Sayin- 4.7
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Approx. 11 hours to complete
After this course you will be equipped with the knowledge to ensure that you make the correct decision when it comes to communications and the placement of advertising and digital marketing. Structure of an Advertising Agency What are the Main Skills Required to Work in an Advertising Agency? How Advertising Works – AIDA and Hierarchy of Effects Models...
Digital Media and Marketing Principles
by Mike Yao- 4.4
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Approx. 20 hours to complete
The Digital Revolution has led to a titanic shift in the landscape of marketing communications, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices....
