Search result for Cultural factors in consumer behavior Online Courses & Certifications
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Marketing Management II
by Hayden Noel- 4.8
Approx. 15 hours to complete
In this course, you will further examine how businesses create value for customers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and to communicate marketing decisions. Module 4: Consumer Behavior Introduction to Consumer Behavior Understanding Consumer Behavior Cultural Factors Consumer Behavior and New Products...
Consumer Behavior
by Management Study Guide- 3.7
1.5 hours on-demand video
We will discuss in details about some important topics, like: Types of Consumers, Role of Consumer Behavior in Loyalty, Model of Consumer Behavior, Steps of Decision-Making Process, How to Reduce Cognitive Dissonance, Factors Influencing Consumer Behavior, Role of Consumer Behavior & Value Drivers. Explain the Factors Influencing Consumer Behavior Explain Role of CRM in Consumer Behavior...
$11.99
Consumer Behavior
by Dr. Muhammad Tahir Jan- 4.5
2 hours on-demand video
Understanding consumer behavior helps us to treat the consumers the way they want to be treated, in result, it makes them happy consumers/ customers, which in return, make them come back to our company, business, and organisation again and again. Understanding these models will help you know those factors that influence consumer decision making. Established definitions of consumer behavior...
$12.99
Market Research and Consumer Behavior
by Shameek Sinha- 4.4
Approx. 6 hours to complete
It is separated into two sections: Market Research and Consumer Behavior. You will then focus in on the consumer decision-making process, highlighting the key moments from identifying a need to buying and consuming a product. Why is Consumer Behavior Important in the Marketing Process Framework? The Consumer Behavior Process Reading: Motivation, Cognition, Learning: Basic Factors in Consumer Behavior...
Global Impact: Cultural Psychology
by Carlos J. Torelli- 4.7
Approx. 11 hours to complete
A proliferation of global brands brings diverse cultures to a consumer population that is also culturally diverse. • Understand how brands acquire cultural meanings and predict consumers’ responses to the cultural meanings in brands • Identify strategies to win-over multi-cultural consumers in globalized markets Lesson 1-2 Globalization and the Forces Shaping Consumer Behavior...
Buyer Behaviour and Analysis
by Isaac Cheah- 0.0
12 Weeks
Learn how to analyse and apply consumer and buyer behaviour fundamentals to develop an effective marketing campaign. In this course, you will learn about the role of consumer behaviour within marketing. Analyse how consumer attitudes are formed, and consumer opinions change in order to better understand your own and other's personal consumption experiences...
$199
Marketing Strategy Capstone Project
by Ramon Diaz-Bernardo- 4.6
Approx. 30 hours to complete
Conducting market analysis through understanding market research and consumer behavior. Why is consumer behavior important in the marketing process framework? Review of Market Research and Consumer Behavior. External factors affecting price definition. Internal factors affecting price definition. Key factors in designing a distribution channel....
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Understanding Agribusiness, Value Chains, and Consumers in Global Food Systems
by Professor Wendy Umberger , Elizabeth Gunner , Craig Johns , Dr. Alexandra Peralta- 0.0
4 Weeks
In a global food system impacted by growing populations, economic growth, globalization, climate challenges, disruptive technologies, and evolving consumer demands, we must find smarter ways to produce food and to operate food businesses. How to recognize the role the consumer plays in the food system, markets, and value chains...
$199
The Power of Markets III: Input Markets and Promoting Efficiency
by Mark Zupan- 4.8
Approx. 8 hours to complete
The final module of the Power of Markets course begins by further exploring firm behavior in imperfectly competitive market settings: how firms with monopoly power can increase profits through price discrimination; and the price-output combinations we can expect firms to select in cases of monopolistic competition and oligopoly. Input Price Determination in a Multi-Industry Market...
Marketing Management I
by Hayden Noel- 4.8
Approx. 16 hours to complete
In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on a comprehensive understanding of buyer behavior to create value. This will enhance your understanding of how marketing works in the business world. Understanding Consumer Behavior What influences Consumer Behavior-Psychological factors...