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Sales & Marketing Alignment
by Nelson Yoshida , Cesar Rodrigues , Samantha Mazzero- 4.6
Approx. 16 hours to complete
Welcome to Course 4 – Sales & Marketing Alignment. Video 2 - Marketing Overview - A Brief History of Marketing Video 1- What Marketing Thinks About Salespeople Video 1 - The Typical Conflicts - Harmonizing Sales & Marketing Video 2 - The Typical Conflicts - Harmonizing Sales & Marketing - Interview Video 1 - Sales & Marketing Harmonization Wrap-Up...
Intro to International Marketing
by Dae Ryun Chang- 4.7
Approx. 8 hours to complete
This course brings together two key subjects, International Marketing and Cross Industry Innovation. (4) obtain a solid foundation for subsequent courses such as course 2 (International Marketing Entry and Execution) and the industry-specific courses in the specialization. 3 What is Marketing Execution? What is Marketing Strategy? 1 What is Marketing Strategy?...
Marketing Verde
by Claudia Patricia Arias Puentes- 4.8
Approx. 23 hours to complete
El curso de Marketing Verde te ofrece la oportunidad de tener mayores elementos de competitividad en tu gestión profesional, ya que es un espacio en el que serás capaz de definir cómo el tema ambiental puede ser un valor agregado que puedes vincular al direccionamiento estratégico y creativo de las marcas....
International Marketing Entry and Execution
by Dae Ryun Chang- 4.7
Approx. 9 hours to complete
This will be part 2 of a two-series foundation courses for the Specialization: International Marketing & Cross Industry Growth. This course will dive in more deeply into consumer science investigation, B2C marketing, International Marketing Entry, Targeting, Positioning, International Product, International Promotion, International Place and International Price. B2C (Business to Consumer) Marketing...
Business English: Capstone Project
by Richard Moore- 4.7
Approx. 31 hours to complete
Week 4: Marketing Ideas Video: Marketing Ideas Resource: Basic Marketing and Financial Vocabulary...
Digital Marketing
by Anke Audenaert , Daniel Kob , Julia Aspinal- 0.0
3 Months
We’ve collaborated with industry leaders like Google, Facebook, HubSpot, Hootsuite, Moz, and MailChimp to help ensure that you emerge from the program with a valuable holistic understanding of how digital marketing works, and why it's so important. Additionally, learn how display and video ads work and how to market with email, and measure and optimize with Google Analytics....
International Marketing & Cross Industry Growth Capstone Project
by Dae Ryun Chang- 4.7
Approx. 11 hours to complete
This course will act as the culmination of the Specialization: International Marketing & Cross Industry Growth. All of these analyses will have templates that will be explained in the video lectures using an exemplar case, "Yuhan Kimberly. International Marketing & Cross Industry Growth Capstone Slides for Marketing Mix Analysis Video Lecture...
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Business English: Making Presentations
by Richard Moore- 4.8
Approx. 15 hours to complete
Video 3: Scenario Effective Presentation (A & B) Video 4: Presentation Guidelines Part 1 Video 4: Presentation Guidelines Part 2 Video 5: Effective Introductions Video 1: Transitions and Conclusions Video 2: Scenario Difficult Audience (A) Video 3: Answering Questions Video 4: Scenario Difficult Audience (B) Video 1: Slides Video 1: Introduction to Week 2...
Effective Sales – An Overview
by Nelson Yoshida , Edson Ito , Cesar Rodrigues , Samantha Mazzero- 4.5
Approx. 21 hours to complete
Video 3 - Xavier and Logan in: Integrating Strategies - Company, Sales & Marketing Video 5 - Integrating Strategies: Company, Sales & Marketing Video 1 - Xavier and Logan in: Stop fighting with marketing Video 2 - Marketing and Sales walk together Video 1 - Conceptual review Video 2 - Assignment developing process...
Engagement & Nurture Marketing Strategies
by Randy Hlavac- 4.8
Approx. 9 hours to complete
In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - you will learn two of the most effective social strategies used by organizations today. Engagement Marketing Social Strategy How Startups and Small Businesses Can Use the Engagement Marketing Social Strategy Social Marketing Toolkits Effective Media Marketing...