Search result for Cultural differences in marketing Online Courses & Certifications
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Global Impact: Cultural Psychology
by Carlos J. Torelli- 4.7
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Approx. 11 hours to complete
• Understand how brands acquire cultural meanings and predict consumers’ responses to the cultural meanings in brands • Identify strategies to win-over multi-cultural consumers in globalized markets Welcome to Global Impact: Cultural Psychology Lesson 1-5 Iconic Brands and Cultural Equity Cultural Mindsets and Assimilation to a Cultural Framework Lesson 4-4 Marketing Programs to Build Cultural Equity...
Sports Marketing
by Candy Lee- 4.7
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Approx. 14 hours to complete
Today, there is demand for people skilled in Sports Marketing. In this Sports Marketing MOOC, you will learn: The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. Introduction to the Sports Marketing Course Sports Marketing: differences and similarities with other marketing Product Marketing in Sports...
International and Cross-Cultural Negotiation
by Aurélien Colson , Alan Jenkins- 4.7
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Approx. 12 hours to complete
All of us are aware that cultural differences are significant and that they affect how we interact with others in business and in leisure activities. In addition the course modules will guide you to a better understanding of when and how cultural differences are likely to influence the different dimensions of a negotiation - the people, problems and processes....
Doing Business in Russia
by Alexandra Koval , Makarova Olga , Trofimenko Olga , Irina Vorobieva , Vadim Kapustkin , Nikita Lomagin , Alexander Pogorletskiy , Liudmila Popova , Sergei Sutyrin , Sherov-Ignatev Vladimir- 0.0
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Approx. 10 hours to complete
The aim of the course is to provide an advanced knowledge and expertise of the contemporary Russian business environment and the latest strategies and practices required to do successful business in Russia. Russia in the Global Economic Arena Russia’s Position in International Economic Rankings International Marketing in Russia International Marketing in Russia: Conclusion...
Intro to International Marketing
by Dae Ryun Chang- 4.7
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Approx. 8 hours to complete
This course brings together two key subjects, International Marketing and Cross Industry Innovation. (4) obtain a solid foundation for subsequent courses such as course 2 (International Marketing Entry and Execution) and the industry-specific courses in the specialization. 3 What is Marketing Execution? 4 Cross Cultural Analysis Platforms What is Marketing Strategy?...
Intercultural Communication and Conflict Resolution
by Najla DeBow , Amit Kothari- 4.4
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Approx. 5 hours to complete
Plan strategies for success in intercultural interactions Case Study - Cultural Customs Case Study - Cultural Communication in Leadership Strategies for Success in Intercultural Interactions Strategies for Success in Intercultural Interactions - Lesson 1 Strategies for Success in Intercultural Interactions - Lesson 2...
Just Reading and Writing English 1
by Fang Yang , Wenxia Zhang- 4.5
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Approx. 11 hours to complete
The course consists of 6 units with different topics: feelings, staying healthy, learning, university, cultural differences, and cities. From this course, you will have a good knowledge of primary English reading and writing skills in your daily life. Cultural Focus: Students' Stress Cultural Focus: Ways of Keeping Healthy Cultural Differences Cultural Focus Cultural Focus...
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Communicating and Negotiating in a Dynamic Global World
by Mansour Javidan- 0.0
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8 Weeks
You will learn best practices in negotiating globally, resolving disputes, and making decisions across cultural boundaries. To evaluate the impact of cultural differences on managerial communication To be an effective communicator in a cross-cultural setting Influences of personal and cultural “baggage” on cognitive, affective, and cross-cultural behavioral processes and specific examples of how people communicate in different cultures...
$299
International Leadership and Organizational Behavior
by Franz Wohlgezogen- 4.8
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Approx. 17 hours to complete
Social science research has revealed systematic ways in which our behavior differs across cultural contexts – enabling us to more effectively work across borders. Impact of cultural differences on organizations, decoding culture, culture classifications and stereotyping, developing intercultural intelligence. Views on individual motivation, cultural differences in motivation, developing motivation and commitment in teams....
Upper-Intermediate English: Business and Technology
by Prof. Ana Gimeno- 0.0
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4 Weeks
This course is the fourth in a series of four English language MOOCs designed for students with an intermediate level of English looking to reach a higher intermediate level. The course covers interesting topics such as cultural differences, aviation and global warming, historical monuments or technological innovation. Using verbal tenses in context...
$50
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