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Digital Marketing Analytics in Theory
by Kevin Hartman- 4.5
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Approx. 20 hours to complete
Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM....
Introduction to Marketing
by Barbara E. Kahn , Peter Fader , Jagmohan Raju- 4.8
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Approx. 10 hours to complete
Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies. Strategic Marketing Three Cheers for Direct Marketing Online Retailing and E-Commerce Digital Marketing Foundations...
Launch Your Online Business
by Joan Decollibus- 4.8
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Approx. 16 hours to complete
Learners who complete the course will: Let’s Start with the Basics of an Online Business What is Your Online Business? What is Your Online Business? Successful Launch of Your Online Business. Marketing & Sales Part 1 Marketing & Sales Part 2 Marketing Channels Content Marketing Content Marketing Part 2 Launch Your Online Business Closure...
Marketing Mix Fundamentals
by Maria Teresa Aranzabal , Fernando Cortiñas- 4.6
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Approx. 9 hours to complete
It sets out a detailed introduction to the four P’s of Marketing (Product, Pricing, Place and Promotion), this course forces you to strategically analyze your product and/or service. Marketing Warfare: Intro to the Course Why are Marketing Channels so Important? The Nature of Trade Marketing How is Trade Marketing Evolving? The Emergence of Online Retail Channels...
Marketing Analytics
by Rajkumar Venkatesan- 4.7
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Approx. 16 hours to complete
You'll leave the course with a solid understanding of how to use marketing analytics to predict outcomes and systematically allocate resources. How to build and define a brand architecture and how to measure the impact of marketing efforts on brand value over time How to measure customer lifetime value and use that information to evaluate strategic marketing alternatives...
Marketing Management I
by Hayden Noel- 4.8
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Approx. 16 hours to complete
We will examine the process by which Marketing builds on a comprehensive understanding of buyer behavior to create value. • Develop a marketing plan proposal This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Course Orientation Welcome to Creating a Winning Marketing Strategy...
The digital marketing crash course for online marketing
by Henk Dezzel- 4.2
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1.5 hours on-demand video
Learn digital marketing fundamentals: Internet marketing, social media marketing, email marketing and seo. Originally written for a bachelors study, our online marketing training has now made it to Udemy as a crash course. Online marketing Marketing automation Email marketing Facebook marketing Brand marketing Performance marketing Online marketing terminology Video marketing Digital marketing...
$11.99
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Legal Tech & Startups
by Marti Manent- 4.6
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Approx. 13 hours to complete
In this course, IE professor Marti Manent will guide you through the essential stages of this disruption in technology, giving you the key tools and ideas to consider when starting your online business. Principal Legal Tech business areas – Legal Research and Online Lawyers Most relevant companies in online tech Online marketing Online marketing tools...
Complete Online Marketing & Advertising Course
by Prof. Paul Cline, Ed.D- 3.9
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2.5 hours on-demand video
Learn Step-By-Step The RIGHT Way To Do Online Marketing & Advertising! In This Online Course You Will Learn The RIGHT Way To Do Online Marketing & Advertising. Once You Can Master Online Marketing & Advertising … Your Income Potential Is Limitless! Don’t Miss This Once-In-A-Lifetime Opportunity To Learn The Secrets Of Online Marketing & Advertising From Prof....
$12.99
Start your own online store now for FREE. (No monthly fees!)
by JP COURSES- 4
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3.5 hours on-demand video
This great course shows you step by step how to avoid ALL setup fees & monthly fees for your zero budget online store This great course applies to ALL types of Online Stores: eCommerce, Dropshipping, etc. This great course is ideal for people who don't have the money/budget to start their own online store....
$9.99
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