Search result for Go-to-market strategy Online Courses & Certifications
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Strategic Management
by Robert Austin- 4.8
Approx. 11 hours to complete
The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily. This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. A 21st Century Approach to Business Strategy Early Approaches to Business Strategy...
Managing Employee Compensation
by Alan Benson , Mike Davis- 4.7
Approx. 15 hours to complete
We begin by asking: "To succeed, what kind of a person does your organization need to attract, retain, and motivate? 2 From a Pay Strategy to a Pay Mix 3 Surveys and the Labor Market 2 Value to Employees 3 Value to Employers 2 What Can Go Wrong? 3 Go For It! Introduction to Non-Monetary Rewards...
Protecting Business Innovations via Strategy
by Theodore Henry King CLARK- 4.7
Approx. 11 hours to complete
Protecting Business Innovations Via Strategy Strategy can be useful for protecting business innovation when no other form of protection exist (e. Understanding how to use strategy to protect innovation and limitation of strategy as a form of protection will be useful for business managers. Resource based Strategy Welcome to Protecting Business Innovations! Introduction to Strategy Quiz...
International Marketing Entry and Execution
by Dae Ryun Chang- 4.7
Approx. 9 hours to complete
The last set of classes will discuss seven new ways to innovate in International Marketing that all start with the letter "S" and hence will be called the 7S International Marketing Innovation. B2C (Business to Consumer) Marketing Introduction to Specialization 1 Introduction to Course 6 Marketing to Bottom of Pyramid 1 Market Landing...
Community Organizing for Social Justice
by Barry Checkoway- 4.8
Approx. 8 hours to complete
It examines core concepts of social justice and practical steps for bringing people together to set goals and priorities, assess community assets and needs, develop action plans, and build support for implementation. It includes information on how to form core groups, build organizational capacity, and formulate strategy for reaching out to constituents and allies....
Strategic management: Be competitive
by Associate Professor Ralf Wilden- 4.8
Approx. 21 hours to complete
By breaking down business strategy and value creation to its essential elements, you’ll develop your strategic thinking skills. This course focuses on the key principles behind the latest thinking in value co-creation, strategy and marketing, and teaches you how to apply them. The importance of value for competitive strategy The resource-based view on strategy...
Innovation for Entrepreneurs: From Idea to Marketplace
by Dr. Thomas J. Mierzwa- 4.6
Approx. 11 hours to complete
Develop insights on navigating the innovation process from idea generation to commercialization. Build knowledge on how to create strategies to bring innovations to market. Introduction to the Course Secretary of Commerce Penny Pritzker - What Does Innovation Mean to You? "Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant" by W....
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The Business of Product Management I
by Nancy Wang- 4.6
Approx. 15 hours to complete
Market Segmentation Intro to PRDs Part 1 Intro to PRDs Part 2 Intro to PRs Intro to FAQs Refine Your Go-To-Market Strategy Practice Sizing a Market Size Eventbrite's Market Learn why successful PMs start from the customer and work backwards to the product. Learn how to keep your sights set on the long-term using tools like the PRD and PRFAQ....
Marketing Management I
by Hayden Noel- 4.8
Approx. 16 hours to complete
We will examine the process by which Marketing builds on a comprehensive understanding of buyer behavior to create value. You will learn the major elements of the marketing mix -- product policy, channels of distribution, communication, and pricing -- and see how they fit within different analytical frameworks that are useful to managers. Welcome to Creating a Winning Marketing Strategy...
Fundamentals of Global Energy Business
by Michael J. Orlando- 4.6
Approx. 20 hours to complete
Energy Supplies and Market Allocations Market Equilibrium Market Equilibrium Examples Energy Supplies and Market Allocations Coal Market Activity Oil Market Activity Natural Gas Market Activity Nuclear Market Activity Renewables Market Activity Overview of Strategy Analysis and Development Other Strategy Tools Business Strategy and Case Analysis...