Search result for Psychology of pricing Online Courses & Certifications
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Pricing Strategy
by Martin Boehm- 4.6
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Approx. 14 hours to complete
Pricing is one of the most important but least understood marketing decisions. After this course, you will be able to contribute to the process of formulating pricing strategies for your own products and services, or those of your firm. Importance of Pricing Practice Quiz on the Importance of Pricing Pricing Psychology...
Customer Value in Pricing Strategy
by Jean Manuel Izaret , Thomas Kohler , Ronald T. Wilcox- 4.8
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Approx. 15 hours to complete
Developed at the Darden School of Business at the University of Virginia, and led by top-ranked Darden faculty and Boston Consulting Group global pricing experts, this course provides an in-depth understanding of value-based pricing and how to use it to capture more revenue. -- Use knowledge of consumer psychology to set prices beneficial to both consumers and sellers...
Price to Profit: Psychology & Science of Pricing
by Mohammad Reza Habibi, Ph.D.- 4.9
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2.5 hours on-demand video
This course uses marketing psychology principles to educate you on the science and psychology of pricing. It digs deep into scientific research of psychology and pricing in addition to the wisdom of pricing scholars and gurus. Psychology of Pricing: How to Manipulate Price to Make it More Appealing: Does size or Color Matter?...
$13.99
Marketing Management II
by Hayden Noel- 4.8
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Approx. 15 hours to complete
In Marketing Management I, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Consumer Psychology and Pricing...
Introduction to Marketing
by Darren Dahl , Paul Cubbon- 0.0
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6 Weeks
This course, regardless of your industry background, will teach you core concepts and tools to help you better understand and excel in marketing. Learn through award-winning teaching approaches of the Sauder School of Business’s marketing faculty. Begin to understand the psychology of consumer decision making Develop pricing strategies that maximize profitability...
$150
Marketing Mix Implementation Capstone
by Ramon Diaz-Bernardo- 4.6
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Approx. 20 hours to complete
Your analysis will focus on Tesla Motor's and the launch of their Model X automobile. Video test drive review of the Tesla Model S P90D. Video driving review of the Model X. Pricing strategy decisions Pricing strategies for Tesla Motors Pricing Psychology The pain of paying Pricing Approaches Tesla Model S Pricing...
Smart Marketing with Price Psychology
by Andrew Luttrell, Ph.D.- 4.4
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3 hours on-demand video
Improve online marketing success with fundamental psychological pricing research for your business and marketing As an award-winning psychology instructor, I have experience translating research in the field and presenting it in an engaging, understandable way. So take this course now and understand the science of pricing and what it can do for your business and marketing efforts!...
$12.99
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Marketing Psychology: How to Get People to Buy More & Fast!
by Basim Salim- 3.7
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1 hour on-demand video
The psychology of capturing attention, and how to get people to think and dream about your brand. My exact recommendations on how to price, package, & position your product, including the psychology of premium pricing (something that took me years to learn)The psychology behind getting people to rave for your product after you think they’ve gotten sick of seeing it....
$11.99
The Economics of Agro-Food Value Chains
by Hannes Lang , Luisa Menapace , Faical Akaichi , Francesco Bimbo , Montserrat Costa-Font , Carlo Russo , Chenguang Li- 4.5
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Approx. 44 hours to complete
This course is taught by a group of international experts from Universities in Italy, Germany, Ireland, Scotland and the Netherlands. Part 3: Models and Diffusion of Innovation Part 1: Drivers and Barriers of Innovation Part 2: Drivers and Barriers of Innovation Part 1: Definition of Corporate Social Responsibilities and the “Corporate Social Performance Model”...
Online Essential Technical Analysis
by Elearn markets- 4.4
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7 hours on-demand video
Given the volatile nature of capital markets in contemporary times, it is imperative to be equipped with every possible tool available to trade or invest successfully. The subject, as we are aware, deals with the pricing and chart parameters of a given asset class, be it nifty index, equity, commodities or currencies....
$12.99
